I was on the Steve Pavlina forum today and I ran across a post that asked if people are not making money from their blogs, is it simply a hobby? Here was my response to that inquiry:
I would say it is a hobby if you’re not making money from it. And it’s not a bad hobby, either. I don’t currently make any money from my blog, but if I were to place ads on there or affiliate links, it would be against everything I believe in. I have a couple of writers working with me on a book on some of the ideas presented in my blog and I also make a decent living otherwise, although it is not extraordinary money, but it is enough for me to afford what it is I need.
My website is in the 4,000,000′s when it comes to traffic, so I’m sure not going to make millions from it at this point, but I do enjoy it, and the people who read it enjoy it as well. I’m not looking to become some sort of blogging superstar, because I know how much work that would take. And, to be honest, it seems a little upstream to me. Placing big ads on the site would be cumbersome and I hate programming with a passion, and ads for that matter. If I were to try and make money from my blog, I’m sure the money would be negligible, like $20 a month, maybe. And what would be the point of that? 99% of people (or more) will never make a living from blogging, and of that less than 1%, many of them make very little, probably less than I make at a job that is only in the $20,000′s a year. So, blogging is mostly a supplemental income at best for most of that 1%. Steve is an exception, mostly because of his knowledge and business knowledge. And very original and timeless content.
That is what most bloggers are missing, and it takes a long time to learn all of it. And it takes a ton of self-discipline and willpower. Things that most people simply do not have enough of. I’ve kept my blog going for at least 4 years, but there has been times when I didn’t post more than twice in a month. And my content is all over the place and I just don’t care about the money side of it right now, because I know I’m not there yet. Not only that, I find it rather peculiar that most people go into blogging for the money, and not for creative expression.
I’m no blogging expert, but I do see what it takes to have a successful blog. And I don’t think I have all those qualities yet. But for now, I’m perfectly glad having my blog be a hobby and not an income-generating source because it is something I enjoy doing and many people (although admittedly not as many as I want) enjoy reading it. If I could break the 1,000,000 mark in terms of traffic ranking in the future, I would totally start trying to earn money from my blog. But I would do it in ways that felt intuitively right to me, such as books I recommend and other things that support my beliefs and actions.
Anyway, good luck to all you hobbyist bloggers on making a living, but don’t put all your eggs in that basket until you actually earn money from it.
Blogging is a very tough field to earn money from. I’ve earned nothing from this blog in 4 years. But I don’t complain, because I haven’t really tried. Money should not be the motivation for everything we do. It should be contribution. I make pretty decent money where I work, although it is not extravagant by any means. I can live comfortably, without ever having the fear of not having enough. I’m a saver and a minimalist, so having a million dollars or $10,000 wouldn’t really change my life that much, although the quality of what I owned would probably be a bit better at $1 million. It shouldn’t be about the money, people. Sure, it would be nice to earn millions of dollars from a website, but if you start your blog with that intention, you will probably not succeed. You should always focus on making the best contribution you can make, and if people will read it in droves, start monetizing. You are then providing real value and should get paid accordingly. But those who don’t make money should not be called hobbyists, but non-commercial bloggers.
This is an outlet for my expression. And eventually, if I can make money from this, I will. But I know, based on my Alexa ranking, that I wouldn’t make nearly enough to make the effort to place all sorts of income-generating paraphernalia on this site. Once I become a B-list blogger, maybe. Whatever that means. I know my writing is good, but not exceptional, and my ideas are not always original, but I view them from my unique perspective. At least I’m not a mooching blog, who simply provides links to other blogs in an attempt to get trackbacks and be seen by more people. I only link to things I find worthwhile, not the flavor of the month. I believe people respect this blog and that, while not exactly successful, it is at least something I feel good about and it’s not something I loathe. I know who I am, and I know what I’m about here. At least I know that much, and if you want to call me a blogging hobbyist, go ahead. But I won’t believe it, because I truly pour my heart and soul into this blog, and even though it may not make money, it is at least something I can say I have that is uniquely me.
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